From painting to planting to power-washing, volunteers pitched in to help with much-needed school beautification and maintenance projects. (One overwhelmed teacher shared that she and her husband had been working on weekends and spending their own money to make classroom repairs.)
In one afternoon, the NCA team made the kind of progress only possible when a committed (and well-caffeinated) community comes together for a common cause.
Here are a few highlights from the NCA 2019 Coffee Gives Back Day of Service:
Inside the community-driven mission of The Coffee Trust, NCA 2019 Origin Charity of the Year
The National Coffee Association recognized The Coffee Trust as the recipient of the 2019 NCA Origin Charity of the Year Award, sponsored by Mother Parker’s Tea & Coffee, during the NCA 2019 Annual Convention in Atlanta.
Two Award finalists – meriting special mention – were Pueblo a Pueblo, Inc. and Strategies for International Development.
Here, Bill Fishbein, The Coffee Trust Founder and Executive Director, explains from the field what makes this organization so special – and how they are happily working themselves our of jobs in communities at origin.
It’s been two weeks since Hurricane Florence slammed into the Carolina coast. In the storm’s devastating wake, communities across the southeastern United States are still struggling with flooding, wastewater, and access to basic supplies.
During difficult times, small things can mean the most. That’s why the Community Coffee team, in partnership with organizations like The Salvation Army USA, USO of North Carolina, American Red Cross, and Harris Teeter, has served 16,000 cups of coffee to first responders and victims of Hurricane Florence to date.
“Good or bad, everyone loved sharing stories over a hot cup of Community coffee,” says Sean Kirby, Field Manager.
The coffee industry has recognized programs which support social responsibility, environmental stewardship, health issues, gender initiatives, women coffee producers, and sustainable communities at origin — often through the support of companies both large and small.
Here’s an opportunity to help the coffee industry make a big impact, as just one individual.
The American Red Cross is most familiar for their disaster relief services and regular blood drives. Through a coordinated effort (and the wonders of technology), the coffee industry can support a national campaign which provides benefits in our local communities.
Child labor is a big problem in some of the poorer areas of Uganda, which includes coffee producing communities. Unfortunately, there is no simple solution.
Any resolution demands a dedicated, sustained effort. It must get to the root cause of the problem and improve the economic viability of households so that parents can afford to let their children attend school.
Some coffee companies are choosing step up and take action to empower positive change at origin.
By IWCA Co-Founders Melissa Pugash and Margaret Swallow
This is a year in which businesses and nonprofits are reviewing and reimagining the roles that women play within their organizations. As co-founders, we’re pleased that the International Women’s Coffee Alliance (IWCA) was a pioneer in bringing the role of women in our industry into the national and global spotlight.
Supporting Coffee Communities at Origin: Q&A with Grounds For Health, the 2018 NCA Origin Charity of The Year Award Winner
The National Coffee Association is proud to recognize Grounds For Health as the first-ever recipient of the NCA Origin Charity of the Year Award, for their work providing cervical cancer screenings and treatment for women working in the coffeelands. The 2018 award is generously sponsored by Mother Parker’s Tea & Coffee, and was presented by Michael Gaviña, NCA Chair, on March 16 at the NCA 2018 Annual Convention in New Orleans.
“Our work in the coffee regions of Latin American and East Africa has been supported in great measure by the coffee industry,” says Ellen Starr, Executive Director, Grounds for Health, in the NCA news release. “Our relationship demonstrates just how much social change can be achieved when an industry fundamentally cares about its people at every step of the supply chain.”
Here, Star discusses what it’s like treating one of the greatest health care inequities facing developing nations, her experience working with the coffee community, and how the organization is scaling up.
“As we look ahead into the next century, leaders will be those who empower others.” — Bill Gates
Meet the crema of the crop.
The NCA Next Generation initiative was launched last year to help support talented young professionals who are passionate about the coffee industry. (NCA membership is not a prerequisite to join.)
Led by a volunteer board of emerging leaders, the Next Gen group has worked for the past year to develop new networking opportunities, professional development programming, and NCA social media initiatives.
The first Next Gen Breakout Session will be held at the NCA 2018 Annual Convention on March 15 in New Orleans. The educational session will include leadership lessons, investment insights for a young adults, and information on how to get involved.
Here, Brandon Jackson, Vice President in Commodities & Logistics, Brown Brothers Harriman, and the first Chair of the NCA Next Gen Committee, talks about why we need new voices to help guide the coffee industry’s future – and what to expect next.