Behind the scenes with the President & CEO of the National Coffee Association USA
William (Bill) Murray has served as President and CEO of the National Coffee Association (NCA) since 2014, following leadership positions at the Public Relations Society of America and the Motion Picture Association.
And clearly he’s kept caffeinated. In a few short years, the NCA has evolved as an organization to provide enhanced member benefits and educational opportunities, while also serving as a critical advocate on key industry issues like the Prop. 65 labeling case in California.
Here, he talks to Zach Olsen, Regional Sales Manager at Bunn USA and incoming Chair of the NCA Next Generation Council, about his career, the coffee industry, and Caddyshack.
By Guillaume Zbinden, Be Green Trading
On behalf of the NCA NextGen Council
Switzerland is an important country for the coffee trade and roasting industry, and serves as the headquarters for several major coffee trading houses and roasters. (The country is even one of the world’s top five coffee exporters.)
This year, leadership from across the international coffee industry will come together for the 9th annual Swiss Coffee Trading Association Gala Dinner, October 11-12, 2018, in Geneva. It’s part of the SCTA Conference & Dinner 2018, “Making Waves.”
Newly created role recognizes the dedication and expertise of respected industry veteran (and coffee community icon).
From the NCA Newsroom
The National Coffee Association announced today that Doreen Madigan has been promoted to Director, Events and Member Services.
In her new role, Ms. Madigan will continue to oversee all aspects of the coffee industry’s premier gathering, the NCA Annual Convention. In addition, Ms. Madigan administers the operation of the NCA’s sister organization, the Green Coffee Association (GCA), where she serves as Corporate Secretary. Continue reading
Editor’s note: The NCA Next Generation group is a growing initiative to support young professionals who are passionate about coffee, and develop future leaders across the industry.
Ready to get involved? We’re now accepting applications for three non-officer positions on the NCA Next Gen Council. (While NCA Next Gen is open to everyone, NCA membership is required for Council positions.)
Learn more about NCA Next Gen, or join now. The NCA Next Gen Council will be presenting a breakout session at the NCA 2018 Convention in New Orleans – hope to see you there!
In this new and fast-paced world, keeping current with industry news and events can be demanding.
The NCA Next Generation Council is proud to announce our new series of newsletters to help keep you, the next generation of leaders in the coffee industry, up to date on all things going on in the coffee world. (Check out the inaugural issue here.)
“As we look ahead into the next century, leaders will be those who empower others.” — Bill Gates
Meet the crema of the crop.
The NCA Next Generation initiative was launched last year to help support talented young professionals who are passionate about the coffee industry. (NCA membership is not a prerequisite to join.)
Led by a volunteer board of emerging leaders, the Next Gen group has worked for the past year to develop new networking opportunities, professional development programming, and NCA social media initiatives.
The first Next Gen Breakout Session will be held at the NCA 2018 Annual Convention on March 15 in New Orleans. The educational session will include leadership lessons, investment insights for a young adults, and information on how to get involved.
Here, Brandon Jackson, Vice President in Commodities & Logistics, Brown Brothers Harriman, and the first Chair of the NCA Next Gen Committee, talks about why we need new voices to help guide the coffee industry’s future – and what to expect next.
By Rocky Rhodes, International Coffee Consulting
NCA 2019 Convention registration now open
I have been in the coffee industry for 21 years now. I feel I am pretty well versed in most things ‘coffee.’ That was until I went to the National Coffee Association Convention.
The attendees are made up of multi-generational coffee companies that have survived and thrived for 50, 60 – even over 100 years. I knew I had a lot to learn at this event.
By Terri Bartlett, NCA
Hi, my name is Terri Bartlett, and I recently joined the National Coffee Association as the Director of Member Relations. I’m thrilled to be a part of this outstanding organization and to have the opportunity and privilege of serving our members.
It is certainly an exciting time at the NCA, from new member benefits and the upcoming Coffee Summit to soon-to-be-announced initiatives. The organization is evolving to meet the ever-changing demands of today’s coffee professionals.
Yet even as the NCA is changing, we remain true to our core mission, which is to help you grow your business and protect our common interests.
I want to thank our members for their commitment, involvement, and financial support. I look forward to getting to know you and assisting you in further leveraging the many benefits of membership.
For those who are not NCA members, now is the perfect time to join our vibrant and expanding community of coffee professionals and take advantage of new member benefits, initiatives, and networking opportunities.
Plus, if you join the NCA during the month of October, you’ll receive 15 months of member benefits for the price of a regular 12-month membership.
Here’s a sample of what’s new at the NCA – and if you are not a member, what you’re missing.
By Bill Murray, President, NCA
It’s been an exciting year here at the National Coffee Association – and for the entire industry.
In the spirit of September’s new beginnings, I’d like to share a quick recap of the coffee industry issues we’ve been working on at the NCA:
By William (Bill) Murray, President & CEO, NCA
Volunteers building a bee habitat at the NCA 2015 Coffee Gives Back Day of Service
Over the past seven months, as we’ve been communicating more about what’s happening at the NCA, we’re increasingly getting questions about engagement – or, to put it another way, we’re being asked by our members “How can I get involved with the NCA?”
There are a lot of good reasons to get involved. For starters, did you know that people who volunteer live longer?
When you couple this with research – covered by The New York Times – suggesting that people who drink coffee may live longer, one might conclude that if you drink coffee AND volunteer you’ve got a lot of upside.
That’s even before you consider that volunteering will help you make some great networking connections, gain experience for your resume, raise your profile and give you the satisfaction of helping your colleagues and industry association.
By William (Bill) Murray, President & CEO, NCA
Bill Murray and Bruce Goldsmith at the Coffee Association of Canada
The NCA is moving into the future – I’ve even upgraded from my archaic BlackBerry to a new Android. [Ed. note: Finally!]
This week, we’re officially kicking off the new NCA website redesign. While the behind-the-scenes work won’t be visible to members for some time, our work will ultimately strengthen the Association and enable us to deliver even more value in today’s rapidly changing industry.
At the same time, on an ongoing basis we’re looking for opportunities to reach out to NCA members large and small, as well as to our allies.