Explore some highlighted insights from each of the mini reports below – and NCA members can check out the on-demand webinar, Single Cup & Consumer Insight Reports, featuring Cheryl Hung, Dig Insights VP.
While we expect sustainable-minded shoppers to spend up to $150 billion on sustainable products by 2021, sustainability is starting to drive gains in everything from resource management to product packaging.
Here’s a glimpse into the myriad ways in which companies are embracing sustainability (and outperforming) along the way.
A pound of wholesale arabica coffee beans has been selling for under $1 since March, the lowest price point in more than a decade. One pound of ground coffee will make about 48 cups.
But experts say consumers will still be paying the same price for a cup of coffee or latte in stores and cafes. While wholesale coffee prices have been dropping, coffee prices for consumers have actually been going up.
By Loreal Crumbley, for the EPA’s Environmental Education Division
Many of you may be looking for effective green tips. One tip I can offer you is to recycle used coffee grounds.
Coffee mixed with soil can be used as a natural fertilizer. Used coffee grounds provide gardens with an abundant source of nutrition. Recycling coffee grounds is not only beneficial for gardeners but it helps in reducing the amount of waste going into landfills.
This confusion is due to several factors, and one is the difficulty in separating cause and effect in large, population-based studies. For example, someone who drinks a lot of coffee might also sleep less, smoke more tobacco, drink less water, or work unsociable hours. These factors muddy the statistical waters.
Also, coffee is an incredibly complex beast; it contains more than 1,000 aroma compounds, levels of which vary depending on the type of coffee bean and how it is brewed.
Researchers from Northwestern University in Chicago, IL, took a detailed look at the impact of coffee consumption on our internal chemistry. Their findings were published this week in the Journal of Internal Medicine.
The scientists found that with increased coffee consumption, blood metabolites involved in the endocannabinoid system dropped off. This is the system that gives cannabis its recreational and medical effects.
While US daily coffee consumption remained fairly stable in 2019 (64%), we’re seeing a dynamic shift in what types of beverages we’re drinking.
The NCA 2019 National Coffee Data Trends (NCDT) showed that Hispanic-Americans, African-Americans, Asian-Americans are driving growth in key segments of the coffee market – including gourmet, ready-to-drink, and cold brew.
Understanding the types of beverages that are growing in popularity among these ethnic groups (and the perceptions behind the behavior) may offer new opportunities for the coffee industry to connect and reach more diverse consumers.
Get more insights into this key market trend in the infographic below:
By Theresa (Terri) Bartlett, NCA Director of Membership
We’re introducing an easier way to pay for small businesses, coffee shops, and independent roasters — and brewing some big-picture benefits.
If you are a small coffee shop operator (ten units or less) or a micro-roastery (5,000 bags a year or fewer), then you are probably already burning the candle at both ends.
You’re primarily focused on the “basics” – day-to-day challenges like keeping the doors open and the lights burning – even as you are looking down the road at growth opportunities.
The bottom line? Above all, resources are tight.
This is why we’re rolling out an easier way to access National Coffee Association resources – to better serve you. (We’re also offering a special prorated offer on 2019 dues, so you can pick the plan that’s right for you.)
Because while you’re minding the store, we’re minding the big picture:
The coffee industry depends on the work of millions of workers who arrive to coffee farms all over the world during the harvest to pick coffee. Labor represents the largest portion of cost of production for coffee farming all over the world.
Although they represent millions and are key to the production of coffee, as an industry, we do not understand their situation, challenges, and opportunities enough.