Harvesting coffee cherries in Nicaragua. Source The science behind increasing global demand
By Bill (William) Murray, President & CEO, National Coffee Association
I’ve been thinking about the good news, challenges, and opportunities that face all of us in the coffee community – just as I travel to Brazil for the upcoming
World Coffee Producers Forum.
The good news should be well known to all:
last month California finally gave coffee the all clear, joining scientists worldwide in concluding that coffee does not cause cancer and may in fact protect against cancer and other diseases. Continue reading
The 4C Global Sustainability Conference will take place in Berlin on June 6, 2019
How can you implement sustainable supply chains in times of low coffee prices? What is the impact of sustainability certification? How can you use innovative technologies and integrate smallholders?
The 4C Global Sustainability Conference in Berlin will address these questions – and more. Continue reading
Signs show that 2019 will bring even better results.
By President & CEO, National Coffee Association William (Bill) Murray
The Brazilian coffee industry is flourishing.
latest update from the Brazilian Coffee Exports Council (CECAFE) indicated 2018 was another bumper year for the largest producer and exporter of coffee in the world. “Statistics show that Brazil maintained its world leadership position and signs are that 2019 will bring even better results,” said Nelson Carvalhaes, Chairman of the Brazilian Exporters Coffee Council.
CECAFE’s recent update is full of interesting trends and statistics for coffee producers, connoisseurs, and consumers alike. And given Brazil’s scale in the global coffee market, updates from CECAFE always act as a useful barometer on the health of our industry overall.
Let’s take a look at the top four key takeaways:
The following post is the first in a three-part series that looks at how the coffee industry can become more circular and direct across the supply chain.
By Dr. Terry Tudor and Dr. Nicholas Head, SusConnect Ltd
The global coffee industry is growing. However, it is important that there are measures taken to ensure that this growth is circular and that small farmers and producers benefit along the way.
Generation Z and young millennial consumers are driving RTD market trends
Top industry trends to watch, according to the latest market research.
US cold brew has emerged as a vibrant growth segment for the global coffee market.
Related Resources: RTD & Cold Brew
The NCA Cold Brew Toolkit & FAQ
Science-based guidance for the coffee industry
NCA Coffee Market Snapshot Reports
25% discount extended for a limited time only!
Webinar: What’s Brewing in RTD Coffee
The following post is adapted from the Tea & Coffee Trade Journal Editor’s Blog
The weather is turning cooler — but RTD coffee does not seem to need hot weather to entice consumers. The appeal is already there and growing.
According to research from the
Mintel Global New Products Database (GNPD), in 2017 approximately one in five (19%) global new coffee launches was iced, ready-to-drink (RTD), up from 16% in 2015.