Overcome All: An Open Letter From Jason Redman

The 5 Principles of Elite Performers – and 6 Tenants to Live By

Editor’s note: Jason Redman, former Navy SEAL, author of “The Trident,” and founder of SOF Spoken, delivered the keynote presentation at the NCA 2016 Annual Convention in San Diego. He shared a story about his journey into Iraq and back – immediately putting any bad day at the office in perspective. (Pro tip: “If you’re not being shot at, it’s probably not so bad.”)

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Due to overwhelming response from Convention attendees, we’re posting the following letter Redman wrote to Bill Murray, NCA CEO, following the event. 

Dear Bill and all the amazing members of the NCA:

I wanted thank all of you for your amazing hospitality and FANTASTIC reception I received at the NCA annual conference.

From every company and individual I met, I was treated like a member of the coffee family. Thank you all for allowing me to come in as a keynote speaker and share my story and message. I truly feel blessed to be able to spread my message of the five principles of elite performers.

Due to time restraints I was unable to cover my six tenets that I strive to follow in my personal life, so I have included a summary of both the five principles and six tenets for everyone’s review.

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