Featuring Bill Murray, President, NCA (@Bill_CoffeeAssn)
[Ed. note: The following is an edited transcript from the above video]
The NCA Coffee Summit is not the usual collection of talking heads. We designed this event specifically so you can get together with your peers, hear from experts, and work on the issues that you’re facing – coming away with concrete tools that you can use.
Here are 5 things that you can take away from attending the NCA Coffee Summit:
As a small nonprofit, the National Coffee Association appreciates the absolute necessity of cost control.
That’s why today we’re announcing a new NCA member benefit: purchasing discounts.
By William (Bill) Murray, President & CEO, NCA
Twitter: @Bill_CoffeeAssn
Just today we received an email from one of our member companies – asking if they could refer customers to a recent post on this blog to find information about good single-serve coffee machine maintenance. Yes, please do!
We were delighted to field this question – and would like to encourage all of our members to use our resources.
As an NCA member, your dues help fund all of our work, including our communications. You can help us serve you – and get more bang for your buck, too – by amplifying the NCA’s reach by tapping your own social media channels. Continue reading
By William (Bill) Murray, President & CEO, NCA
Bill Murray and Bruce Goldsmith at the Coffee Association of Canada
The NCA is moving into the future – I’ve even upgraded from my archaic BlackBerry to a new Android. [Ed. note: Finally!]
This week, we’re officially kicking off the new NCA website redesign. While the behind-the-scenes work won’t be visible to members for some time, our work will ultimately strengthen the Association and enable us to deliver even more value in today’s rapidly changing industry.
At the same time, on an ongoing basis we’re looking for opportunities to reach out to NCA members large and small, as well as to our allies.
Check out our new 2015 NCDT infographic for a fast (and fun) overview of emerging coffee consumption trends: Continue reading
By Bill Murray, NCA President & CEO
If a tree falls in the forest…?
One set of changes we’ve been making is intended to keep you informed – we’re evolving version 1.0 of a new NCA Communication Strategy.
We’re now issuing “Member Alerts” on breaking topics on an as-needed basis, which are complemented every Friday by the Coffee Reporter Weekly – a quick, easy-to-read recap of industry news and NCA happenings. Soon you’ll be seeing the launch of a quarterly Scientific Affairs bulletin.
We’re also re-launching our NCA blog – starting with this post. Our blog posts will be less formal, more conversational, and from a variety of authors. (Contact Kyra Auffermann if you want to guest-blog, at kmauffermann@ncausa.org.)
To start, we’re passing along some fantastic resources from last month’s NCA Convention. Of course, we’d like to see all of our members at Convention, but we know that budgets and workload don’t make that possible. Regardless of whether you were at Convention or not, you can still access many of the materials and expertise that were shared with us. Continue reading
Ron Contaxis at the NCA 2015 Annual Convention
Nominations for NCA Awards are due September 15 – learn more.
“This year’s Volunteer of the Year recipient was nominated because of his enthusiasm, his dedication, his willingness to step up and take on any task that needs doing,” said Bruce Goldsmith, Chairman of the NCA Board and President, Baronet Coffee, Inc., at the NCA 2015 Annual Convention in Charleston, S.C. on March 13, 2015.
Despite his legendary dedication, Ron Contaxis, vice president of sales, Wilbur Curtis Company, claims that he doesn’t deserve all the credit.
National Coffee Association Blog 