What Does Leadership Mean For the Coffee Industry?

nong-vang-587780-unsplash (2)

Coffee – a beverage with a history of hundreds of years – is in the midst of a period of unprecedented change.

That change has unlocked deeper value and choice for business and consumers,even as it presents unprecedented challenges that continually shape the headlines: Climate change. La roya. Sustainability. GMO legislation. Gender inequality. Volatile prices.

All businesses struggle to identify and train leaders. But for the coffee sector, leaders deal with a complex array of variables, threats and opportunities – making leadership essential for the industry’s future.

At the NCA Convention, we talk a lot about professional leaders and industry leadership.

But what exactly does leadership mean today?

Here, 5 members of the NCA Board of Directors share why leadership matters to the coffee industry:  Continue reading

“It’s All About the People.”

Contaxis at the NCA 2015 Annual Convention

Ron Contaxis at the NCA 2015 Annual Convention

Nominations for NCA Awards are due September 15 – learn more.

via NCA

“This year’s Volunteer of the Year recipient was nominated because of his enthusiasm, his dedication, his willingness to step up and take on any task that needs doing,” said Bruce Goldsmith, Chairman of the NCA Board and President, Baronet Coffee, Inc., at the NCA 2015 Annual Convention in Charleston, S.C. on March 13, 2015.

Despite his legendary dedication, Ron Contaxis, vice president of sales, Wilbur Curtis Company, claims that he doesn’t deserve all the credit.

Continue reading