Support coffee farmers – pour another cup!

Harvesting coffee cherries in Nicaragua. Source

The science behind increasing global demand

By Bill (William) Murray, President & CEO, National Coffee Association

I’ve been thinking about the good news, challenges, and opportunities that face all of us in the coffee community – just as I travel to Brazil for the upcoming World Coffee Producers Forum

The good news should be well known to all:  last month California finally gave coffee the all clear, joining scientists worldwide in concluding that coffee does not cause cancer and may in fact protect against cancer and other diseases.

Continue reading

How to Empower Coffee Communities to Thrive

Inside the community-driven mission of The Coffee Trust, NCA 2019 Origin Charity of the Year

The National Coffee Association recognized The Coffee Trust as the recipient of the 2019 NCA Origin Charity of the Year Award, sponsored by Mother Parker’s Tea & Coffee, during the NCA 2019 Annual Convention in Atlanta.

Two Award finalists – meriting special mention – were Pueblo a Pueblo, Inc. and Strategies for International Development.

[Read the NCA News release and visit the NCA Coffee Charity Showcase to learn more.]

Here, Bill Fishbein, The Coffee Trust Founder and Executive Director, explains from the field what makes this organization so special – and how they are happily working themselves our of jobs in communities at origin.

Continue reading

Boom Time for the Brazilian Coffee Industry

Green-Coffee-Beans,-Kauai,-Hawaii-493239456_5760x3840.jpeg

Signs show that 2019 will bring even better results.

By William (Bill) Murray
President & CEO, National Coffee Association


The Brazilian coffee industry is flourishing.

The latest update from the Brazilian Coffee Exports Council (CECAFE) indicated 2018 was another bumper year for the largest producer and exporter of coffee in the world. “Statistics show that Brazil maintained its world leadership position and signs are that 2019 will bring even better results,” said Nelson Carvalhaes, Chairman of the Brazilian Exporters Coffee Council.

CECAFE’s recent update is full of interesting trends and statistics for coffee producers, connoisseurs, and consumers alike. And given Brazil’s scale in the global coffee market, updates from CECAFE always act as a useful barometer on the health of our industry overall.

Let’s take a look at the top four key takeaways:

Continue reading

World Coffee Market and Trade: 2018/19 Forecast Overview

Growth-Chart-527631957_4718x3539.jpeg

World coffee production for 2018/19 is forecast 11.4 million bags higher than the previous year at a record 171.2 million primarily due to Brazil’s record output, according to the USDA’s “Coffee: World Markets and Trade” report, published June 2018.

With global consumption forecast at a record 163.2 million bags, exports are expected up in response to strong demand. Ending stocks are forecast to rebound following 3 years of decline.

Continue reading

Why the Latest Prop 65 Ruling is Bad for Coffee Farmers

yair-mejia-318376 (1) (2)

Coffee is both delicious and healthy.”

California’s Misguided Labeling Decision Impacts Coffee Growers & Drinkers

This post was originally published on the Global Farmer Network

By Luiz Roberto Saldanha Rodrigues

When a Los Angeles judge earlier this month finalized a ruling that coffee sold in California must carry cancer warning labels, many California residents may not have paid much attention to yet another labeling requirement.   

Ever since voters passed Proposition 65 more than 30 years ago, after all, Californians have watched the steady proliferation of vague statements about chemicals, cancer, and birth defects. They appear almost everywhere, from the windows of hardware stores to signs at Disneyland. They’re so abundant that Amazon even sells them as stickers in rolls of 500.  

Many people have begun to ignore these labels because they’re so common and because the information they convey is almost useless.  

So why am I  concerned if they now also show up on coffee?

Continue reading

Data Snapshot: Building Resilient Coffee Farms

NCA_Web_Med_scc-sustainability-webinar.png

A New Industry Guide for Renovation & Rehabilitation

Coffee-growing regions around the world are feeling the impact of aging trees and diseases (such as coffee leaf rust, pictured above), on the quality and supply of coffee. Supporting responsible coffee farm renovation and rehabilitation is crucial to the future of coffee, and the longevity of our industry.

That’s why the Sustainable Coffee Challenge, in partnership with USAID’s Bureau for Food Security and  Dalberg Advisors, has released  a new Guidebook for Roasters, Traders, and Supply Chain Partners

The Guidebook is a comprehensive resource for companies, governments, investors, and service providers interested in undertaking Renovation & Rehabilitation (R&R) efforts; it:

  • Defines the need and makes the case for renovation and rehabilitation
  • Provides practical & useful tips on how to structure R&R programs 
  • Suggests ways that different stakeholders can engage in R&R
  • Presents case studies and links to experts and service providers

R&R investments are critical for ensuring the continued supply of coffee and meeting future demand. While governments and actors in coffee value chains have invested USD 1.2 billion in R&R so far, this has only met around 5% of the smallholder farmers in need

According to the Guidebook, if the industry did reach these farmers in need of R&R, benefits would include more coffee, higher incomes for farmers, and reduction in future deforestation.

Here’s a look at the numbers: Continue reading

Reframing the Narrative on Coffee Production ROI

NP_Coffee_Farmer3_(5867168901)

A coffee farmer inspects his crop in Colombia. Photo: Neil Palmer (CIAT) – via Wikimedia

Perspectives on the New SCA Report On Farm Profitability

In an article published on Daily Coffee News, Kraig Kraft from CRS Coffeelands addressed the Specialty Coffee Association’s recently released report that reviewed existing public information about farm profitability and costs.

The main — and surprising — conclusion from the analysis is that farm yield is not correlated to farm income. On the surface, this seems somewhat paradoxical.

Why wouldn’t higher production lead to more income?

Continue reading

Coffee Shops Are on the Rise

pexels-photo-292427

When it comes to coffee, convenience is crucial. Fortunately, a cup of coffee is never far from reach for the majority of U.S. consumers.

More people are drinking coffee out-of-home than ever, reaching a high of reaching a high of 46% in 2017, according to the NCA National Coffee Drinking Trends report. And they’re also opting for more specialty and gourmet beverages.

New market research from the NPD Group shows that coffee shops are popping up across the country to meet this increasing demand. In addition to coffee served at restaurants and other foodservice outlets, there are now 33,129 gourmet coffee shops in the U.S., a 2% increase in units from last year.

Additional highlights from NPD’s  Spring 2017 ReCount restaurant census include:

Continue reading

Border Adjustment Tax Dropped

coffee-crop-182817993_4288x2825.jpeg

The following post is from the latest NCA Member Alert

On Thursday, Republican leaders announced that the controversial border adjustment provision, which threatened to saddle coffee imports with duties that could have added as much as 20% to declared values, has been dropped from the proposed tax plan.

“While we have debated the pro-growth benefits of border adjustability, we appreciate that there are many unknowns associated with it and have decided to set this policy aside in order to advance tax reform,” House, Senate and White House leaders working on a tax plan said in a joint statement Thursday, CNBC News reports.

Continue reading

A Producer’s Perspective: Challenges Across the Coffee Value Chain

Editor’s note: Next month, the global coffee industry will gather in Medellin for the World Coffee Producers Forum to explore how to strengthen farmers, discussing sustainability, labor, managing price volatility, and improving productivity and yields.  Here, Frederick Kawuma, Secretary General of the Inter African Coffee Organization (IACO), sets the stage for these discussions by providing an overview from the producers’ perspective.

Knowledge_is_power_-_driving_a_hard_bargain_(5984450612).jpg

Coffee farmer Feleke Dukamo checks the latest coffee prices. Source: Wikimedia Commons

By Frederick Kawuma, Secretary General of the Inter African Coffee Organization (IACO)

There has recently been a spate of studies analyzing the income of coffee farmers. The first thing that becomes evident is that the income from coffee farming varies depending on the country, and even the region within the country, where the studies have been done.

The second thing that becomes evident is that the income from coffee farming depends on the price the farmer gets for his coffee, which depends on “the market.”

Continue reading